When the kitchenware brand BONFESTO came to us for a new international identity, we built their world from the ground up. We handled the entire process: from strategy, naming, and creative direction to the final branding, all encapsulated in a comprehensive brand book.
The core concept we developed is "fiesta moments," celebrating how people gather around the table to share stories and connect. This inspired the unconventional logo—a concentric series of speech bubbles, symbolizing conversation and community. The result is a vibrant brand that stands out by focusing not just on food, but on the moments we create together.
