simplify

Simplify isn't just the name of KLG Europe's fulfillment start-up; it's also its mission. This brand helps businesses streamline their logistics, allowing owners to focus on what truly matters. The name we created is complemented by a visual identity designed to be both simple and suggestive, highlighted by the use of a colon symbol in the logo.
The colon is the perfect visual device to use in all kids of design situations: services presentation, price points and all things list. It's also spot-on to remind the audience of the multitude of advantages one has when letting
Simplify simplify businesses.
We've also designed Simplify's website using clean-cut graphics to once again tell people that's what we're all about. Custom illustrations and beautifully simple animations drive the message home.
Streamlined, suggestive and smooth animations by Cristi Iacob. Check out simplify.ro for the complete experience.
The project was made in collaborative work with Glitch. 

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