In 2019, in partnership with Dacia Plant, Farmexpert launched Seva—a premium brand of natural plant supplements. Following an extensive development process, we crafted the brand identity from naming to packaging.
We chose the name Seva (meaning "sap") and developed an identity that embodies the language of nature. Paired with the brand tagline, "Picătura de natură" ("Drop of nature"), the identity invites consumers into a world of natural well-being and gentle care.
The packaging was designed to be exquisitely minimal, featuring delicate illustrations of plants drawn by Amalia Dulhan specifically for this project.
The project was made in colaboration with Glitch
